The increasing number of home-based business opportunities from
network marketing is an indication of so many positive things. For one, people
who chose to be in this business are primarily taking advantage of the great advantage
of earning while, at the same time, having more quality time to spend with their
family --- something that they cannot easily afford to do if they are in the
traditional job or business. Another reason why network marketers are on the
rise is that, finally, people are starting to recognize this as an acceptable
and legitimate mode of conducting a business.
There are network marketers that start out real big, promoting
companies that start out with great fireworks and fizzle even before they show
substantial business profits. We need to be wary of companies that are more
concerned about staging a dramatic entrance than planning for long-term
possibilities. It is to our best interest to ensure that we promote companies
that can show more than fireworks and have lots more to offer after the smokes
have died down. Despite our best intentions, we should never fall into the trap
of over-promising and under-delivering. This could cost us our career and open
doors to a lot of disappointment both to ourselves and our team-members.
The network marketing concept has been around for many, many
years. And the fact that it has evolved and has gone through so many positive
changes is the reason why it has found its way to be accepted by many as a good
way of delivering goods and services. Whichever way you look at it, the idea of
doing away with the middle person in the trading process is a cost-efficient
way of offering products in the market. This is precisely what network
marketing does. However, in the early years, this purpose has not been given
much emphasis as more focus and energy were being given to building the network
instead.
While it is true that the beauty of network marketing includes
the power of leveraging, that is, earning from the collective efforts of other
team members, there has to be a right balance to enjoy this unique business
opportunity. These days, those who do network marketing from home enjoy the
realization that success in this business is not entirely measured by the size
of network but rather on the efficiency of the network as it operates. There is
a bigger picture and advocacy that drives modern network marketers to see
others as people who also have needs to be fulfilled. And by having that desire
to satisfy other people’s needs, more than the mere intention of selling
something, a more meaningful interaction can take place.
Today, success in network marketing is no longer defined and
limited by monetary values and number of people recruited in one’s network. It
is more about the symbiotic benefits that each and every person receives and
enjoys in the process of growing the network. Come to think of it, even those
who didn’t choose to join our network have somehow contributed to our own
growth as marketers and individuals as we learned about their own needs when we
were given the opportunity to share our business with them. And what about
those who joined our group? Well, all of us now enjoy a redefined network; that
is, a group of people who chose to consciously and voluntarily belong to one
team in order to mutually benefit from shared and unselfish efforts of one
another; there is a better sense of belongingness and satisfaction from meeting
each other’s needs. I couldn’t think of better reasons why I started to
have better appreciation of the network marketing business than these.